In 1964 Marshall McLuhan declared ” The medium is the message.” The lie is the message now.Sun 12:49 pm +01:00, 19 Jun 2022
Flashback: War in Europe and the rise of raw propaganda
John Pilger http://Sott.net
Marshall McLuhan’s prophecy that “the successor to politics will be propaganda” has happened. Raw propaganda is now the rule in Western democracies, especially the US and Britain
On matters of war and peace, ministerial deceit is reported as news. Inconvenient facts are censored, demons are nurtured. The model is corporate spin, the currency of the age. In 1964, McLuhan famously declared, “The medium is the message.” The lie is the message now.
But is this new? It is more than a century since Edward Bernays, the father of spin, invented “public relations” as a cover for war propaganda. What is new is the virtual elimination of dissent in the mainstream.
The great editor David Bowman, author of The Captive Press, called this “a defenestration of all who refuse to follow a line and to swallow the unpalatable and are brave”. He was referring to independent journalists and whistle blowers, the honest mavericks to whom media organisations once gave space, often with pride. The space has been abolished.